trustmebro.reviews

Ensley Reign

Person Creator · Beauty brands, retailers & creators · 11 mentions · 1 subreddit · discussed in r/BeautyGuruChatter

Reddit take

Not enough linked mention summaries yet; the source excerpts below are the evidence.

Cons

  • it's dangerous because this shit literally *kills people*. they're using their platform to spread and promote something objectively dangerous, it's not about "not liking a brand's way of thinking".
  • Ensley reign owner liking transphobic posts and following far right spokespeople on top of the AI art and egregiously price palettes
  • I think the “controversy” is just as you said, the use of AI on their covers and I think their owner was interacting with some transphobic posts and I think they doubled down when they were called out
  • I’m happy to add Kaima to the list with Ensley Reign.
  • I don’t follow or buy from them. But I’m particularly tired of people lying about her engagement when she clearly still uses her brand page for personal use.

Sentiment

0 positive (0%) · 1 mixed (9%) · 10 negative (91%)

Trust + time weighted score: -92% · raw score -91%

What redditors said (10 of 11)

it's dangerous because this shit literally *kills people*. they're using their platform to spread and promote something objectively dangerous, it's not about "not liking a brand's way of thinking".
negative · u/c****t · r/BeautyGuruChatter · comment · Jul 8, 2025 · open on Reddit ↗
Ensley reign owner liking transphobic posts and following far right spokespeople on top of the AI art and egregiously price palettes
negative · u/6****e · r/BeautyGuruChatter · comment · Dec 26, 2025 · open on Reddit ↗
I think the “controversy” is just as you said, the use of AI on their covers and I think their owner was interacting with some transphobic posts and I think they doubled down when they were called out
negative · u/s****s · r/BeautyGuruChatter · comment · Dec 25, 2025 · open on Reddit ↗
I’m happy to add Kaima to the list with Ensley Reign.
negative · u/L****t · r/BeautyGuruChatter · comment · Aug 4, 2025 · open on Reddit ↗
I don’t follow or buy from them. But I’m particularly tired of people lying about her engagement when she clearly still uses her brand page for personal use.
negative · u/T****r · r/BeautyGuruChatter · comment · Jul 8, 2025 · open on Reddit ↗
Ensley Reign is still not a safe brand for a large portion of marginalized groups. Based on what I’ll show today, largely those with disabilities or illness.
negative · u/T****r · r/BeautyGuruChatter · Jul 8, 2025 · open on Reddit ↗
I’m avoiding Ensley Reign because of their n@z! stuff.
negative · u/P****x · r/BeautyGuruChatter · comment · Jan 22, 2025 · open on Reddit ↗
However if they rise their prices to the point of Ensley Reign, Unearthly Cosmetics, BBB (these I consider the most expensive), I wont’t buy from them anymore.
mixed · u/G****b · r/BeautyGuruChatter · comment · Jan 14, 2025 · open on Reddit ↗
after watching so many influencers bend over backwards defending Ensley Reign it's so nice to see one outright call them AI trash.
negative · u/n****k · r/BeautyGuruChatter · comment · Jan 10, 2025 · open on Reddit ↗
this brand used generative AI to create cover art for their eyeshadow palettes instead of hiring a real artist. when they got called out for it, they said it was a “cost saving measure to keep prices low for consumers.” then soon after, the brand’s instagram account was found to have “liked” several reels that were basically just transphobic rhetoric.
negative · u/r****t · r/BeautyGuruChatter · comment · Jan 3, 2025 · open on Reddit ↗

Compare